As most of you know, I’ve been working with several companies over the past few years helping them with their marketing, communications, business development, and so on. I enjoyed the freedom that came with freelancing – but over the past year was becoming increasingly itchy for a change. I had debated starting another venture, but it felt terribly daunting and I had nothing I was sufficiently excited about to spend the 80 hours a week building it and trying to raise money.
Something I have long been very excited about was one of my clients – EdgeCast. The company is a content delivery network (CDN) competing with Akamai and Limelight (to name a couple.) In a nutshell, EdgeCast does for bits what FedEx does for packages – delivers them quickly, accurately, and intact. [OK, it’s a little bit more complicated, but that’s for another conversation.] The incredible explosion of demand for digital content – and the equally huge explosion in the supply of it – is combining to create a staggering market opportunity in the shuttling and stewardship of those bits. The public internet just wasn’t built for this.
Anyway, the company was founded in 2006 by friends – some very smart guys I admire a lot – and so I have been lucky enough to be involved since the idea stage and to see it mature into a serious contender.
Long story short – I’m really excited to announce that I joined the EdgeCast management team as their VP of Communications and Marketing. It’s actually been a couple of months now, but I haven’t had the chance to formally let the world know.
Everything was right about this opportunity – the timing, the team, the work I’m getting to do, the incredible market potential. I love that I’m applying my creative and technical mind in equal doses – and the company is at a very exciting stage. Perhaps best of all, I’m having a lot of fun.
So there you have it.